SpinGo Adds 118 Entertainment Site Partners to its Event Engine
SALT LAKE CITY, Utah (June 25, 2014) — SpinGo, an event discovery and promotion platform, reports network growth, new product offerings, and award recognition throughout spring 2014. More than 118 entertainment sites have joined SpinGo’s platform as partners since January, including
- NYC Community Media
- Advocate Digital Media
- SouthBend Tribune
- Shaw Media
- Wick Communications
- Evening Post Industries
“SpinGo now syndicates event listings to more than 1000 entertainment sites nationwide,” said Kreg Peeler, CEO at SpinGo. “Our new partners represent a variety of demographics, and our event engine is poised to deliver relevant event content to each of them.”
SpinGo offers a free embeddable widget that informs partners’ users of events happening in their local communities. Partners enjoy human-verified, dependable event content on their site, as well as a share of revenue gained from events upgraded to featured positions. SpinGo also offers an embeddable full-page event guide that shows all upcoming events and provides customizable categories.
SpinGo has recently been recognized as a finalist for the Red Herring Top 100 North America and highlighted as a Finalist in the 2014 American Business Awards in the categories of Tech Startup of the Year and Fastest Growing Tech Company. The American Business Awards, also known as the Stevies, is the nation’s premier business awards program. In addition, InfoCommerce Group has named SpinGo an InfoCommerce Model of Excellence, and will feature Peeler as an honoree at the Business Information and Media Summit in November.
“SpinGo really impresses us with their business model, which is a testament to SpinGo’s rapid growth. It generates both subscription and advertising revenue streams from the same content – a highly sophisticated model we don’t regularly see. It also differentiates itself with a commitment to quality that comes through human curation and content editing. This is a business that will continue to go places,” says Russell Perkins, founder and managing director of InfoCommerce Group.
Across their partner network, SpinGo’s audience has grown to more than 55 million, and publicly submitted events have consistently doubled every 90 days – trending toward 22,000 in June. In addition to local event promotion, SpinGo also serves promotion for national campaigns, including several themed runs. These campaigns have succeeded on SpinGo’s platform due to the nation-wide network of entertainment companies that are using SpinGo’s widget, full guide, mobile web app, and reverse publishing tools to display event content and promoted events.
“SpinGo’s product is positioned to benefit three interdependent parties, which causes growth to increase on itself,” says Parry Merkley, co-founder and emeritus chair of advertising firm Merkley and Partners and advisor to SpinGo. “The rapid growth and engagement SpinGo has seen with its partners, event promoters, and event goers supports this strategy."
Founded in 2012 by Kreg and Amanda Peeler, SpinGo is an event engine that powers a national network of media websites and independent mobile apps with human-verified, local event content. SpinGo’s robust database boasts more than 125,000 monthly events, 100,000 performers, and tens of thousands of venues. Investors include Rick Alden of Skullcandy, Alan Hall of Mercato Partners, Josh James of Domo, Todd Petersen of Vivint, and Greg Warnock of Mercato Partners.
For more information, or to find something to do, visit SpinGo.com.