Category: Event Marketing

Easy ticketing, seamless event management, and powerful marketing

How to Create a Free Marketing Video for Your Event

Video content is a useful way to pitch sponsors, announce your lineup, or give an audience a taste of the event experience. You can put videos on a website or share them through online channels like Facebook, Instagram, and YouTube. In fact, including video on a landing page can increase conversion rates by 80%, and 92% of…
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Where is My Event Audience?

If you are like most event makers, you spend 80 percent of your time managing your day to day operations, 10 percent of your time trying to grow your event, 5 percent of your time looking for ways to optimize your event, and 5 percent of your time wondering where your audience is hanging out…
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How to Build Hype for Your Event

Putting together an event for the first time or still trying to crack the code to draw in a large crowd? Colin and Sara take a look at how one event was able to build enough hype to draw a huge crowd. Learn from their insights as they examine what worked for building hype and…
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Do Billboards Work for Marketing an Event?

We currently live in a digital era, a time where at most, access to the internet is no more than a  pocket-reach away. The average person now spends more time on their electronic devices than sleeping, and more time checking emails in the morning than eating breakfast. We are literally plugged into the virtual world all…
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How to Pick the Right Event Title for Your Event

A good event title is like a good headline – to the point and eye catching. In fact, when coming up with an event title, you should always approach it the same way you would writing a headline for an article. Your title should give your attendees an idea of what and why but still…
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