SpinGo Blog – Event Management, Event Planning, And Marketing Best Practices

Easy ticketing, seamless event management, and powerful marketing

Brand Your Event in 5 steps

We’ve all heard of the term “branding” but do we really know what it means? According to GEVME, a brand is a “Sign, symbol, words, unique design or a combination of these” that helps consumers identify a company of certain value and benefits. Meaning, your brand is what consumers will associate with quality and satisfaction.  However,…
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Marketing Your Event: 5 Standout Strategies to Boost Funds

As you’re well aware, planning an event is a lot of work. However, after you’ve secured your venue and recruited your volunteers, the success of your event depends on more than just planning ahead. You need guests to attend in order for your event to be a home run. Marketing your event is a key…
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5 Tips for Creating and Managing Successful Expos

Expos (also known as trade shows) are a great way to bring many businesses together to network with their target audience. A successful expo has a lot of parts that have to work together for the overall goal of the event. This includes efficient marketing, networking, priming, and follow-up. Every event maker knows that putting…
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Debunking The “In-House AV Myths”

What does “in-house” even mean? In this case, “in-house” refers to the contracted audio visual or AV supplier within a hotel, convention center or other venue. When meeting and event planners book a venue they are often referred or encouraged to use the venue’s in-house AV supplier for their event. It is a common misconception…
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How to Find Sponsors For Your Next Event

A study by Bizzabo found that 16% of event planners consider acquiring sponsors their biggest challenge. The reality is that getting a company to invest in your event takes strategy and patience. Potential sponsors get bombarded with requests every single day and there are far too many events that are over-hyped but do not deliver.…
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