How to Name an Event

September 21 2015 | by Kreg Peeler

Whatever name you choose for your event, it should instantly convey the gist and hook your audience. Accomplishing a good name is harder than it looks. If it’s too logical, it might not be exciting enough. If it’s too unusual, it might miss the mark. There are only so many words in the dictionary, and a great deal of them are already taken. Naming gets even more complicated when you consider the sheer amount of things to do in your category. SpinGo lists over 125,000 events every month. How does your name stack up?

Finding and Managing Solid Event Volunteers

September 08 2015 | by Jeff Lew

If you’re organizing an event, solid volunteers are crucial for its success. You know the kind. They’re the ones that are reliable, energetic, and diligent. They make your event a more enjoyable experience for everyone involved. How do you find and keep solid event volunteers? Read on for some simple advice.

What Type of Event Goer Are You

September 03 2015 | by Colin Matthes

From Fanatic to Wallflower, which type of event goer are you? Take the quiz and share with your friends! 

Is your content marketing putting your event in the spotlight? Stay ahead of the game with these 5 hacks! 

Email Marketing Best Practices for Events

August 28 2015 | by Jeff Lew

Even as social media marketing becomes more prevalent, email marketing is still one of the most powerful ways to attract attendees to events. In fact, email marketing is nearly 40 times more effective for acquiring customers than Twitter and Facebook combined. That’s because 91 percent of all US consumers still use email on a daily basis. Additionally, the rate at which emails prompt purchases is 3 times higher than social media, and the average is 17 percent higher.

Simply put, email marketing works to drive attendance. Here are a few ways to help you get smarter and ensure that every message counts.